How we price.
We work mostly on a performance basis. Most of what you pay is tied to the results we create for you, more meetings, more leads, hours saved. A small setup gets your first system live, and what you pay from there scales with the value it produces. Every engagement is quoted on a short call, free.
Pilot build
Setup
A one-off to get your first system live and measurable
- One workflow built end-to-end
- Cold email setup OR inbox automation
- Live in 14 days
- 30-day support
- Documentation handover
- Best for trying us with one problem
Performance retainer
Tied to results
Ongoing, with most of the cost linked to what it produces
- Lead generation and cold email running
- Monthly system improvements
- Direct access to Felix
- Performance reporting
- Workflow expansions included
- Most clients land here after pilot
Fractional partner
Embedded
We run the whole stack alongside your team
- Multiple workflows in parallel
- Ongoing AI strategy + roadmap
- Tech stack architecture decisions
- Senior team coverage
- Priority delivery
- For growing teams that want it done right
If the numbers do not work, we rebuild until they do.
Every Wicflow build is tested on real client data before going live. You see results before any long-term commitment. If we miss the mark, we rebuild at no additional cost. That is the deal.
What is the ROI?
Fully-loaded Finnish white-collar hour costs €45 on average. A typical Wicflow agent recovers 8 to 20 hours per week of team time. The math, conservatively, from real client data:
After month 3, the agent is net positive even before counting new revenue from faster response times and broader outbound coverage. Most Wicflow clients run 2 - 4 agents in parallel by month 6, multiplying the recovery.
Wicflow vs the alternatives
A quick comparison against the three other ways most Finnish SMBs handle AI automation today. Each linked page goes into the math in depth.
Common questions on pricing
How do you set the price?
Every engagement is different, so we quote it on a short call once we understand the goal. We work mostly on a performance basis, so most of what you pay is tied to the results we deliver, with a small setup to get the first system live. No long forms, no surprises.
Is the 30-minute audit free?
Yes. You walk away with a custom automation roadmap regardless of whether you become a client. We do this because most B2B teams need clarity, not a sales pitch.
Do you take equity?
No. We work mostly on a performance basis, so most of what you pay is tied to the results we deliver, not a slice of your company.
Are there contracts?
Retainers are month-to-month. You can pause or cancel any time with 30 days notice. We have never had to enforce a contract because clients stay when the system works.
What does the price include?
Everything: scoping, build, integrations, AI model costs (within fair-use limits), hosting on EU infrastructure, performance monitoring, and ongoing optimization for retainer clients. The only thing not included is third-party SaaS your team already uses (Instantly, n8n cloud, etc.) which can pass through at cost.
Can you work with companies outside Finland and the Nordics?
Yes, but our home turf is Finland and the Nordics. About 80% of clients are Finnish or Swedish B2B. We work in Finnish, English, and Swedish.